A lot of people live in staples like plain t-shirts, comfortable cotton shorts, and even the “dreaded” sweatpants. We’re active people at the store, and we depend on casual pieces a lot. It’s important to have casual stuff that feels good and lasts.

Unfortunately, a lot of the “comfortable” brands people wear are usually a) pretty ugly and b) made cheaply in a foreign sweatshop. And even harder, if you’re quality conscious, when you stray into designer-level comfort brands, you start creeping towards the $100 mark for a shirt.

Groceries Apparel is manufactured responsibly using only certified organic ingredients.

Groceries addresses all of these concerns. Aside from the quality and great, simple design (their Skinny Sweats really are a revolution in sweatpants), Groceries Apparel is manufactured responsibly using only certified organic ingredients. They’re a company that has lowered its profit margin in order to get competitively-priced organic garments into customers hands.

Like us, Groceries doesn’t believe that ethically-minded, quality clothing needs to be expensive. They, like us, understand that when you put your efforts into clothing that is better for the environment, the community, and the people wearing it, great things happen.

Shirts start at $22 for men and women.